Investigating various dimensions of consumer habits & cultural context to map insights leading to product communication opportunities.
Developing engaging product stories from technical content to uniquely position & differentiate the product across the entire shopper journey.
Creating & designing live product demonstrations & experiences built on the foundations of product functionality, benefits & ingredients.
Facilitation of brainstorming workshops using design thinking principles that invite participation and inspire action.
Designing identities, environments & packaging and brand assets that engages end users both emotionally and functionally.
Using insights on shopper behaviour to deliver positive experiences for the shoppers.
Multimedia experience & assets design for deployment across digital & mobile channels.
Product Storytelling & Content Creation
Consumer Research & Insights, Product Storytelling & Content Creation
Brand Design, Consumer Research & Insights, Omni Channel Activation, Product Demonstration , Scale Up & Show Case, Product Storytelling & Content Creation