Trade & consumer activation
Learn how we activated care for a premium laundry brand.
THE CHALLENGE
Looking for in-home care for high-end clothes? How to convince consumers about the care offering of a laundry product that helps maintain new-like look & feel of their premium clothes.
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Client
Love & Care, India
Benefit
Fabric clean, Fabric care, Gentle cleaning
Category
Laundry, Detergents, Liquids
Services
INSIGHT
Natural product that works ? How to communicate and convince consumers on the power of neem extract based product and establish its superiority in germ kill.
OUTPUT
Natural product that works ? How to communicate and convince consumers on the power of neem extract based product and establish its superiority in germ kill.
THE RESULT
Natural product that works ? How to communicate and convince consumers on the power of neem extract based product and establish its superiority in germ kill.
OUTPUT
Natural product that works ? How to communicate and convince consumers on the power of neem extract based product and establish its superiority in germ kill.
THE RESULT
Natural product that works ? How to communicate and convince consumers on the power of neem extract based product and establish its superiority in germ kill.
